Hotelga continues to grow every year and 2026 will be no exception. From September 2 to 4, at La Rural Trade Center, the exhibition will expand its surface area by incorporating a new hall. In this framework, the organizers announced that there will be an exclusive pavilion for each sector: one dedicated to gastronomy and the other to hospitality, a decision that aims to optimize the experience of visitors and facilitate the tour of the exhibition.
In parallel, this year the Federal Chefs Tournament will celebrate its 10th anniversary. It is one of the most relevant gastronomic competitions in Argentina and the Region, which summons chefs and gastronomic entrepreneurs from all over the country to participate in Qualifying Rounds prior to the Grand Final, which takes place during Hotelga. With a focus on the valorization of regional products, innovative techniques and culinary identity, the contest seeks to continue strengthening the level of national cuisine and promote interaction with local producers.
The president of FEHGRA, Daniel Prieto, commented: "Gastronomy and hospitality are going through a process of permanent transformation. In this context, entrepreneurs need to incorporate innovation, technology and new management tools that allow us to improve competitiveness. Spaces like Hotelga are essential because they facilitate the exchange of experiences, bring concrete solutions and contribute to strengthening a long-term strategic vision for our companies."
During the exhibition, the winners of the Sustainable Hospitality Contest will also be announced. The contest is aimed at tourist accommodations that incorporate sustainability criteria in their management and services, as well as students who present innovative proposals for the sector. The initiative aims to promote innovation and sustainable management in the hotel industry, recognizing sustainability in its multiple dimensions.
The president of the AHT, Gabriela Ferrucci, highlighted: "This new edition of HOTELGA will take place in a context where competitiveness is a central axis of business management, sustainability integrates this objective, and spaces like this guarantee the meeting with colleagues, interaction with suppliers and the obtaining of knowledge and novelties in the different training spaces".
According to the survey carried out during the 2025 edition, 87% of Hotelga visitors have influence in decision-making within their companies and 88% made purchases or obtained key information to define them. In addition, 54% attended for the first time, a figure that reflects the sustained growth of the event and its ability to attract new professionals and leaders in the sector.
In this regard, the president and CEO of Messe Frankfurt Argentina, Fernando Gorbarán, said: "Since we joined the organization, we have worked together with FEHGRA and AHT to renew Hotelga's proposal, expand its reach and strengthen its positioning within the sector. This articulation allowed us to incorporate new professional audiences, improve the quality of the exhibition offer and consolidate the exhibition as an increasingly relevant space for business and exchange between the different actors in the hotel and gastronomy industry".
Organized by FEHGRA, AHT and Messe Frankfurt Argentina, Hotelga 2026 is preparing to offer new spaces aimed at boosting business and accompanying the development of the sector.
Industry supplier companies interested in booking a booth can contact via email: hotelga@argentina.messefrankfurt.com
Social media:
https://www.facebook.com/hotelgaferia
https://x.com/Hotelgaferia
https://www.instagram.com/hotelga_feria
Hashtags
#Hotelga #Hotelga2026
Contacts: Natalia Porta Communication and Press Manager Carolina Del Pozo |
Camila Loch Press Consultant - Mauro y Asociados Tel: +54 2324 558730 |
Information about FEHGRA
Since 1941, the Gastronomic Hotel Business Federation of the Argentine Republic has represented all the country's activity. Its objective is to defend the interests of the sector and collaborate in the development of gastronomy, hotels and tourism. The entity brings together more than 84,000 companies, grouped in its Entities. There are 67,000 gastronomic establishments and 17,000 hoteliers.
More information in https://fehgra.org.ar/
Information about AHT
The Association of Tourism Hotels of the Argentine Republic is a non-profit organization with extensive experience, recognition and presence throughout the national territory founded in February 1977. It groups and represents the most important hotels in the country, distinguished by the quality of their facilities and the excellence of the services provided to their guests. The AHT supports the interests of the hotel and tourism sector together with the public and private sectors, to strengthen the competitiveness of its members and respond to their needs.
More information in https://www.ahtra.com.ar/
Information about Messe Frankfurt Argentina
It is the local subsidiary of Messe Frankfurt GmbH, the world's leading professional exhibition organization company. The objective of its events is to promote real business meetings that stimulate regional markets, encourage the domestic market and in turn urge the development of the technological pole in each area. Currently the portfolio of events of Messe Frankfurt Argentina includes the exhibitions: Automechanika Buenos Aires, BIEL Light + Building Buenos Aires, Emitex, Simatex, Confemaq, ExpoFerretera, Hotelga, Intersec Buenos Aires, Salón Moto, Tecno Fidta and Arminera. In addition, it holds numerous congresses and special events for third parties, such as Argentina Oil & Gas Expo Buenos Aires, Argentina Oil & Gas Expo Patagonia and ExpoEFI, among others.
More information in www.ar.messefrankfurt.com
Learn more about the Messe Frankfurt Group
www.messefrankfurt.com/background-information